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WIIFM, Impactiviti?

April 28, 2008 by Steve Woodruff

There’s a lot of turnover in pharma sales training, and perhaps you haven’t heard of Impactiviti. Or maybe you have, but a quick 3.5 minute video overview wouldn’t hurt.

This is my first effort at video blogging, so please be nice! Here I try to answer the immortal question, WIIFM (What’s in it for Me)?

Beside our (free) recommendation service, explained in the video above, we have the most extensive Job Board for pharma sales training. That’s pretty good.

We offer you a weekly e-newsletter (The Impactiviti Collection), full of pharma news, training resources, links to events, and lots of other interesting stuff. It’s free – sign up here (no, we never share your e-mail address).

The Impactiviti blog is updated constantly with news, commentary, and helpful links. If you’re reading this, you’re on it! Feel free to browse.

What else can Impactiviti do for me?

We have a unique recommendation service. It’s very simple – you talk to us about your training needs, and we help you find the optimal vendor/partners. Here’s the quickie on-line SlideShare explanation. No cost, no fuss, lots of time saved. Read the testimonials.

We also work with select clients on a fee-based consulting basis. For overall strategy, curriculum design, learning technology, vendor selection, and more…we add value when you add us to your team. More here.

Who is Steve Woodruff?

Steve is a reasonably smart and creative guy who’s pretty good at this pharma sales training stuff. Here’s the full background; also a professional profile on LinkedIn. BONUS – if you’re interested in good coffee, wine, new web technologies, marketing, business, social media, astronomy, kids, philosophy, puddingstone, and a number of other items, he can be easily diverted down conversational rabbit trails…

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Posted in Pharmaceutical | 6 Comments

6 Responses

  1. on May 7, 2008 at 4:33 pm David Reich "my 2 cents"

    Nice, Steve. I hear Regis may be retiring soon. Go for it.


  2. on May 8, 2008 at 9:10 am Laura Ramos, SPBT

    Nice work, Steve. We’re looking forward to your session at SPBT. Thanks for the plug!


  3. on May 8, 2008 at 1:00 pm Angela Nicoletta

    Great Job Steve! Looks like you are having fun.


  4. on May 9, 2008 at 12:03 pm Dave Neal

    Nice first vidcast, Steve! Looks like I’ll be seeing you at the SPBT. I’ll have to pick your brain on the topic of eLearning…


  5. on May 9, 2008 at 7:55 pm SPBT Conference - Get Ready! « Impactiviti blog

    […] And if you want to go over your upcoming needs in more detail, I can be reached via cell phone during the entire conference to set up a quick meeting – don’t hesitate to call for advice and recommendations (my contact info is on the form). If you need a quick overview of how Impactiviti can help you with your sales training needs, here’s the elevator speech. […]


  6. on August 7, 2008 at 3:12 pm What’s the Big Deal about Vendor Selection? « Impactiviti blog

    […] Through knowledgeable networking in the pharma training and vendor community, we help you accurately and quickly find the best vendor partners Because that’s our day job. […]



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    Steve Woodruff
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    “Steve Woodruff is one of the most “networked” people I’ve found in pharmaceutical training. His communications are always smart and targeted, and I value his professional partnership.” -Jennifer Zinn, Director, Worldwide Marketing, Clinical Laboratory, Ortho Clinical Diagnostics

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