It’s a closeup of the Lunesta luna moth. It demonstrates a technique often used in hard liquer print ads: images of the devl, skull and crossbones, etc. embedded in the ice cubes in the glass. The idea is a subliminal image that captures the attention of readers. Same thing in the fashion industry — the most successful super models have some kind of flaw that you can’t quite pinpoint — maybe one eye is lower or smaller than the other.
“Steve Woodruff is one of the most “networked” people I’ve found in pharmaceutical training. His communications are always smart and targeted, and I value his professional partnership.” -Jennifer Zinn, Director, Worldwide Marketing, Clinical Laboratory, Ortho Clinical Diagnostics