Jim Edwards, of BrandWeek, has launched a new blog on pharma marketing, called NRx. Looks like a promising start – some interesting items there already! (hat tip: PharmaGossip)
Then there is Pharmalot, launched by Ed Silverman, a journalist for the NJ Star-Ledger. News and comment on the pharma industry – good stuff so far.
John Mack asks the question – why are the majority of pharma bloggers currently men (It’s Raining Men in the Pharma Blogosphere!)? A valid question – but I think as more people begin to address both the good and the bad in pharma world, we’ll inevitably see some female perspectives.
John has also launched a meta-site pointing to all the various pharma blogs, and has just put up a survey to evaluate them (including Impactiviti!). If you can spare a few moments, please take the survey and give your opinion (you may find out about some other interesting blogs in the process!)
Impactiviti blog 