Often, at the start of a project, there is a lot of discussion about what work needs to happen – but little or no clarity around what success will end up looking like.
What is the end result we’re seeking? What is the metric that will be used to determine success or lack thereof? Of course, it is well-known that this principle has much wider application beyond client-vendor relationships.
Here’s my 1-minute take on it:
Unless there is up-front agreement about what constitutes success, no-one can possibly succeed!
Other one-minute videos:
Impactiviti is the Pharmaceutical Connection Agency. As the eHarmony of sales/training/marketing, we help our pharma/biotech clients find optimal outsource vendors through our unique trusted referral network. Need something? Ask Steve.
Learn more about us here.