What Are You Outsourcing?

I believe in outsourcing. Actually, I believe in right-sourcing – using the best combination of resources (internal and external) to get the job done. But I’ll focus our discussion here on outsourcing – tapping into external resources. With many pharmaceutical companies making massive cuts in headcount, outsourcing is an even bigger deal – because the [...]

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Are You In Compliance?

Compliance training – it feels like a necessary evil. It doesn’t have the cachet of iPad rollouts or the intellectual stimulation of new product training. But, like brushing your teeth, everyone’s gotta do it! In discussions with a vendor/partner this week, we talked about the growing demand for reps to be credentialed (demonstrated training in [...]

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Doing Digital Learning – the TWO People You Need

I was having a conversation with a friend in the industry (pharma sales training) this week, and a topic came up which I’ve addressed before with other clients. What do you need as far as personnel to really get ramped up with digital learning/eLearning/distance learning? The default answer – an “eLearning guy” (or gal) – [...]

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Surviving and Thriving in Difficult Times (part 2)

This is the second guest post  by an (anonymous) guest blogger from the Life Sciences training industry who has offered to give us some insider perspectives. It’s a continuation of the theme of the first blog post, about surviving and thriving in difficult times for the industry and economy: —– When you find yourself in [...]

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Does Pharma Really Have Anything to Offer on Social Media?

Today is a (relatively minor) milestone day in the relationship of pharma companies and social media – this is the day when Facebook no longer provides exceptions to including comments on walls. Some are even on a “deathwatch” – how many pharma Facebook pages will come down because of the regulatory ramifications? The Washington Post [...]

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Surviving and Thriving in Difficult Times (part 1)

I am thrilled to welcome an (anonymous) guest blogger from the Life Sciences training industry who has offered to give us some insider perspectives. The first blog post is about surviving and thriving in difficult times for the industry and economy: —– Are you part of a pharmaceutical learning function and facing a merger, buyout, [...]

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Awesome Leukemia News

Yes, it’s still early – but research results like this make me do a happy dance!!! _________ Impactiviti is the Pharmaceutical Connection Agency. As the eHarmony of sales/training/marketing, we help our pharma/biotech clients find optimal outsource vendors for training, eMarketing, social media, and more. Learn more about our free services here _________ Sign up for [...]

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LinkedIn Wants Your Privacy!

…and you need to Uncheck the Box in order to keep your name and face from being used by third-party advertisers. LinkedIn just unveiled new privacy settings, and they default to some things you probably don’t want. Over on my Connection Agent blog, I provide you with the 3-step instructions (including screen shots) for how [...]

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Pharma and the iPad

Way, way back when Apple’s iPad was first announced – you know, a year and a half ago – I predicted openly on this blog that it would be a game-changer for eHealth. Which goes to show that even someone as crystal-ball-challenged as me can get it right – sometimes! At least 6-8 pharma companies [...]

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