Last week, I attended the annual SPBT (Society of Pharmaceutical and Biotech Trainers) conference in Orlando. This event is always a great opportunity to network, and I did a LOT of that! It was wonderful seeing many long-standing professional colleagues again. But I left the conference with ambivalent feelings, like I was seeing a good [...]
Archive for May, 2008
What I’m Thinking About: SPBT
Posted in Biotech, Healthcare, Impactiviti, Pharma, Pharmaceutical, Sales training, SPBT, Training on May 28, 2008 |
Job Opportunity: Mid-Atlantic area
Posted in Pharmaceutical on May 27, 2008 |
I’ve been made aware of a job opportunity for a Project Manager-type (elearning technology) in the mid-Atlantic area. If this sounds interesting to you or someone you know, contact me at: jobboard (at) impactiviti (dot) com.
After Hours 5_16
Posted in After Hours, Fun, Video on May 16, 2008 |
Do not view this during lunch! How sword-swallowing looks under fluoroscopy. Ewwww! Meet the Lingo Kid. A street-selling kid in India peddling peacock feather fans, in more languages than you can shake a stick at. Great lesson in “speaking your customer’s language!” From my marketing blog Stickyfigure: The Little Spoilers that Kill a Sale. Two [...]
SPBT workshops that are catching my eye
Posted in Conference, Pharma, Pharmaceutical, Sales training, SPBT, Technology on May 16, 2008 |
As always, it’s tough to decide which workshops to attend at the conference – there are so many good ones in overlapping time slots. Some that are intriguing to me right now: Workshop Period 1: Accelerating Success through Business Simulations. I think that simulation development is a big deal, and I want to absorb more. [...]
Free Downloads for Pharma Trainers
Posted in Pharmaceutical, Sales training, Training, tagged indegene, medsn, pharmavoice on May 16, 2008 |
PharmaVoice has some articles you can download for free – nice stuff: Making it Stick: How to Maximize Knowledge Retention (written by John Bye of Campbell Alliance – John’s a good guy, by the way, as are a number of the Campbell folks I’ve interacted with). Time for a new Educational Standard (from Jim Dutton [...]
What’s your Value-Add?
Posted in Business, Career planning, Musings on May 15, 2008 |
Call me an idealist, but I think true professionals yearn to add value. There is no fulfillment in collecting a paycheck while being unproductive (except for the chronically pathetic “worker,” but that’s another post). So, in your current role, what is your value-add? How are you making life better for customers? How is your company [...]
After Hours 5_12
Posted in Pharmaceutical on May 12, 2008 |
Some gorgeous photos from National Geographic. Superb. I have always had a secret desire to be a DJ, or at least a voice-over artist. Probably will never happen. But I do find voice-over humor to be funny – like this one, just discovered on YouTube (hat tip: Presurfer blog) And here’s on oldie-but-goodie:
Pharma News 5_12
Posted in Abbott, Biotech, Cephalon, Healthcare, Medical Devices, Medicine, Merck, Novo Nordisk, Pharma, Pharma News, Pharmaceutical, tagged ADHD, Fentora, King Pharma, Medtronic, NovoSeven on May 12, 2008 |
Merck the latest to make major cuts to its sales force – The unwinding of the Big Pharma sales armies continues apace, with Merck saying late today that it’s cutting its U.S. sales force by 1,200 positions, or about 14% from 8,500 reps at the start of 2007…more (and, in a strange twist, it appears [...]
SPBT Conference – Get Ready!
Posted in Conference, Impactiviti, Marketing, Meetings, Pharma, Pharmaceutical, Sales training, SPBT, Video, tagged society of pharmaceutical and biotech trainers, Steve Woodruff on May 9, 2008 | 1 Comment »
For those pharma sales training folks gearing up for this year’s SPBT Conference, here is a quick video with a few tips on how to maximize your time. You may wish to forward this especially to first-time attendees. Also, click here for a free tool to help your planning. This single-sheet .pdf file can help [...]



